
Portal, alongside our Generation Media colleagues, worked hand-in-hand with Supermassive Games to produce secondary key art and a comprehensive digital and OOH marketing suite for Directive 8020. Now five games into their groundbreaking Dark Pictures series, Supermassive has successfully evolved the format, updating to Unreal Engine 5 along the way. The result is their most immersive and cinematic title to date, collecting stellar reviews from critics and fans.
The Portal team played an integral role in Vampire: the Masquerade - Bloodlines 2’s launch. This was an all-encompassing project stretching from announcement to release and beyond. Honouring the distinctive Bloodlines 2 art and design style, we created a huge variety of print, digital and video assets to support our partners at Paradox.
Cities: Skylines has been a phenomenal success since its launch in 2015. The city building sim has sold an astonishing 12 million copies and boasts over 175,000 reviews on Steam and a ‘Very Positive’ overall user rating. Regular content updates have kept players coming back for more, and console ports have succeeded in bringing the game to new audiences.
Anticipation for the game’s sequel - Cities: Skylines II - has been off the charts since its announcement by Paradox in March. In this case study, we’ll take you through our ongoing journey with the game, from pre-order phase to release and beyond. Strap in!
Our partnership with Avalanche Studios Group continued, as we teamed up again to produce marketing creative for the latest expansion of their hit hunting title, theHunter: Call of the Wild. There was great fan anticipation for the new content—Sundarpatan Nepal Hunting Reserve—and we were proud to support the Avalanche team on the pre-release and release phases of their marketing campaign.
User research is a vital aspect of UX design that helps to understand the needs, behaviors, and preferences of the target audience. This information is then used to inform the design decisions and improve the overall user experience. User research methods such as usability testing, surveys, and interviews provide valuable insights into how users interact with a product and their pain points. By conducting user research, we can identify any issues and opportunities for improvement, and make data-driven decisions to enhance the usability and satisfaction of the product.
We work closely with clients to understand their goals and gather feedback from users to identify pain points and areas for improvement. Through the use of design thinking and user-centered design, we create solutions that are tailored to the user's needs, while also aligning with the company's vision. Our goal is to create products that are intuitive, efficient, and visually pleasing to the user.
This platform allows developers and designers to build responsive websites without having to write code, making it a great option for creating visually stunning and user-friendly websites quickly. Our team of experts has the experience and knowledge to utilize Webflow's features to deliver fully responsive, visually appealing, and user-friendly websites that align with the company's vision.
Content strategy, Content acquisition & rights management, Processing & delivery of assets, Marketing & Reporting
Transcoding & delivery, Localization, Video & Audio Edition, Metadata & Artwork management, Media Management & storage
Consultancy, NFT strategy & collection design, Project launch & implementation, Community management
"Portal's expertise, creativity, and professionalism have been instrumental in our success."
"Portal showed a large degree of understanding, flexibility and professionalism despite working with a condensed deadline."
"Extremely attentive. A valuable partner. Exceptional service."
'My go-to agency when I need outstanding creative content."



